Archive for September, 2012

Tips for writing in Plain English

September 18, 2012

As part of its launch of Windows 8, Microsoft has completely overhauled the license agreements it offers customers. Instead of lengthy documents written in dense legalese, the new end-user license agreements are written in simple easy-to-understand language.

Here are some tips for writing in Plain English:

  • Put the needs of your readers first. What questions do they need answered? What’s most important for them?
  • Put the main message first. The topic sentence containing the main idea should come at the beginning of a paragraph.  
  • Write to express, not to impress. Use familiar words that your readers can relate to.
  • Keep sentences to 12-20 words. Vary sentence length.
  • Edit carefully for unnecessary words and phrases.
  • Make the design and layout reader-friendly. Use straightforward familiar fonts. Use headings to guide the reader.